On April 15, Volvo officially unveiled the pre-sale of its new all-electric flagship SUV, the EX90. This highly anticipated model, with a pre-sale price range of $79,397 to $89,691, marks another key step in the brand's electrification journey. It is not a simple iteration but a comprehensive redesign from architecture to experience.
Official Pre-sale Prices for the New Volvo EX90
| Model | Pre-sale Price (USD) |
|---|---|
| Dual Motor All-Wheel Drive Plus | $79,397 |
| Dual Motor All-Wheel Drive High-Performance Ultra | $89,691 |
Pricing and Model Options
The pre-sale includes two configurations. The Dual Motor All-Wheel Drive Plus has a pre-sale price of $79,397, while the more comprehensively equipped Dual Motor All-Wheel Drive High-Performance Ultra is priced at $89,691. In terms of purchase benefits, services such as trade-in subsidies, deposit expansion, and lifetime free maintenance for first owners are offered, providing early users with some practical considerations.
Evolution and Continuation of Design Language
Externally, the EX90 adheres to Volvo's distinctive Nordic minimalist aesthetic. The closed front grille serves as an identity marker for the electric era, with the classic emblem positioned centrally. The Thor's Hammer headlights have been digitally upgraded, integrating 191,176 high-definition pixel lighting units. The side profile draws inspiration from yacht contours, featuring smooth and elongated lines, combined with hidden door handles and low-drag wheels, achieving a drag coefficient of 0.29. The rear Viking Axe taillights are retained, with vertical light strips added on both sides of the rear window, significantly enhancing nighttime visibility. Its dimensions are 5037/1964/1747 mm in length, width, and height, with a wheelbase of 2985 mm.
Quality and Warmth of the Interior Space
Inside the cabin, Volvo's dedication to materials and craftsmanship is evident. The real wood backlit trim uses FSC-certified natural wood, processed through up to 12 layers of complex techniques. The center console layout is driver-centric, with a 14.5-inch vertical floating screen as the visual focal point, powered by a Qualcomm Snapdragon 8155 chip and incorporating an AI voice model, supporting always-on wake-free interaction. A 9-inch full LCD instrument cluster and a 13.2-inch HUD head-up display form the information interface.
Environmental concepts are integrated into details, with extensive use of chrome-free Nappa leather and custom wool-blend fabrics. The EX90 adopts a 7-seat layout, with front seats featuring heating, ventilation, and massage functions, and rear seats also offering heating. A Bowers & Wilkins 25-speaker 7.1.4 panoramic sound system and CleanZone air purification technology aim to create an immersive and healthy cabin environment. For storage, the trunk volume is flexibly variable from 384 to 2135 liters, and the front trunk provides a practical 46 liters of space.
Fundamental Innovation in Core Architecture
The EX90 is built on the new SPA2 native luxury all-electric architecture. The most noticeable change from this architecture is a 50% to 60% increase in torsional stiffness compared to the previous SPA1 platform, upgraded to a full aluminum chassis, laying a solid foundation for dynamic performance. More crucially, it has evolved from the previous 400V platform to a full-domain 800V high-voltage platform. This theoretically enables faster charging speeds and more efficient energy management.
In terms of power and range performance
The powertrain features Volvo's in-house developed third-generation electric drive system, which highly integrates core components such as the motor and electronic control unit. The Plus version has front and rear motors with maximum power outputs of 130 kW and 200 kW respectively, achieving a 0-100 km/h acceleration time of 5.5 seconds. The Ultra version offers enhanced performance, with front and rear motor power ratings of 220 kW and 280 kW, reducing the acceleration time to 4.2 seconds. Both models are equipped with a 106 kWh ternary lithium-ion battery pack. Under CLTC conditions, the Plus version has a range of 756 km, while the Ultra version offers 737 km. Official data indicates that charging the battery from 10% to 80% takes approximately 22 minutes. The Ultra model exclusively features a 4C adaptive chassis system, paired with intelligent dual-chamber air suspension and CCD variable damping shock absorbers, capable of scanning the road surface 500 times per second and adjusting damping in real-time.
In terms of driver assistance, the EX90 is equipped with the Pilot Assist navigation assistance system, supporting curve assistance and lane change assistance functions. Its perception system adopts a pure vision approach, powered by a NVIDIA Orin chip with a computing power of 254 TOPS. This system continues Volvo's consistent, safety-focused approach.
Safety and environmental sustainability are inseparable brand traits for Volvo. The EX90 continues to uphold its environmental commitments in material selection, while also prioritizing unseen aspects like body structure and active safety systems in its development. It aims to maintain its promise of travel safety amidst the waves of electrification and intelligence.
Overall, the debut of the Volvo EX90 showcases a thoughtful approach by a traditional luxury brand in its electrification transition. Instead of pursuing the most aggressive specifications, it systematically integrates core technologies such as an 800V architecture, a new-generation electric drive system, and an intelligent cockpit, building upon its inherent brand values of safety, environmental sustainability, and design quality. Its arrival provides a noteworthy new option for users who trust Volvo's brand philosophy and are eager to embrace a pure electric future.